As a Marketing Manager, I develop and execute comprehensive marketing strategies across diverse platforms to support small and medium-sized businesses. My expertise spans social media, web content, email campaigns, print marketing, digital advertising, and beyond. I collaborate with a variety of industries, including heavy construction equipment dealers such as US Equipment and RPM Equipment, excavation and demolition contractors like Donegal Services, as well as material supply companies including Boughton Materials and 119th Street Materials. My goal is to drive impactful marketing initiatives tailored to each client’s unique needs.

The videos below show the variety of the body of work we were lucky enough to experience. Being able to be apart of creating the concept, filming, editing, and promoting across multiple channels has been incredibly rewarding. The feeling of being able to fly a drone over heavy construction or a quarry is such a cool feeling.  

Over the span of just one year, we revamped two key Webflow CMS websites for US Equipment Sales and its sister company, RPM Equipment, significantly improving SEO rankings and creating a smoother, more intuitive e-commerce experience. In parallel, we grew their LinkedIn and TikTok audiences by over 35%. By strategically utilizing LinkedIn Ads, we built a stronger B2B sales pipeline that boosted customer acquisition. This comprehensive approach resulted in a 152% increase in web traffic and a remarkable 224% growth in social media-driven backlinks to their sites.

For Donegal Services, we implemented an innovative content pipeline using GoPro cameras, enabling operators and drivers to generate authentic weekly content that significantly improved their social SEO presence. With Boughton Materials, we crafted impactful online advertising campaigns and engaging social media content that elevated their brand visibility and digital footprint.